Listening To The Views Of Tenants

by Nathan Williams | 25th Oct 2018

ProMo-Cymru is happy to be working on two new projects with leading Welsh housing associations and their tenants. We will be working with Cadwyn and Merthyr Valleys Homes. Their core aims mirror ProMo-Cymru’s values and work to engage, communicate and put users at the centre of services through conversation and digital transformation.

Housing Associations across Wales are currently reviewing how they engage and involve tenants. This is against the continued backdrop of austerity and the significant pace of digital change. Mike Owen, the CEO of Merthyr Valleys Homes, spoke passionately in a recent article about the impact of austerity on families suffering from hunger this summer.

His call to prioritise people over policies is one we hope to reflect in our work together. ProMo-Cymru will identify what tenants most value in their interactions with Merthyr Valleys Homes. We will use these conversations to outline how this social value can be strengthened.

The voice of the people

ProMo-Cymru believes that the best way to communicate with people is through putting their voice at the centre of services. Our work with Cadwyn, their tenants and staff aims to do this while drawing on the extensive experience of all involved. From the outset of this work, we have seen the benefit of the open approach to learning taken at Cadwyn. They empower their staff to share positive and negative experiences.

Cadwyn is seeking to use digital transformation and scrutiny to make their services more responsive to tenants needs. This process has already started through their adoption of an app. This aims to make social housing match tenants expectations of a 21st-century service. It is also reflected in their staff attitudes to digital transformation with Neil Tamplin IT Officer at Cadwyn being named as one of the Inside Housings Top Tech Leaders 2018.

Strengthening services

Through our work in engagement and communication, we will be working with tenants to ensure that their voice is heard. From our conversations, we’ll review and make recommendations to simplify complex systems that sometimes get in the way of the user.

We look forward to carrying out this work to benefit tenants and our clients. The learning from these projects will also continue to strengthen our services supporting and empowering young people, families and communities.

If you would like to speak to ProMo-Cymru about engagement, communication and digital transformation, please contact

Everything starts with a conversation

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ProMo-Cymru works towards building positive change and lasting relationships between individuals, families and communities. Providing innovative and creative solutions through meaningful conversations and digital technology. If you’d like to discuss how our TEC Model can help your organisation then get in touch.

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